Based on the Gold Coast
A useful idea.
A local starting point.
FR33 is a Gold Coast, Queensland advertising business exploring a more useful form of real-world advertising.
Why FR33 exists
Make the interaction
worth something.
Advertising can do more than carry a message. It can help provide something useful in the moment.
That’s the idea behind FR33: connect local businesses with branded bottled water and relevant distribution environments. Advertisers fund the campaign, and consumers receive the water free.
We see this as another way for a brand to show up alongside its existing marketing — a tangible interaction with a clear, everyday use.
Our starting point
Local businesses.
Local places.
A useful exchange.
Building thoughtfully,
from the ground up.
FR33 is currently building its initial network of participating Gold Coast distribution venues and exploring suitable campaign opportunities.
We’re focused on getting the match right: a relevant advertiser, an appropriate venue and a campaign that is practical to deliver.
FR33 is an advertising and campaign coordination business. Water production, bottling and sealing are handled by independent Australian bottling suppliers.
Get in touch with FR33